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nick hobson, phd

 
 
 

HOW WE
WORK

 
 
 
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 Traditionally, big business decisions were made based on fancy financial models and rational assumptions.

But in all the Excel spreadsheets, one thing was being overlooked: the person.
A person that behaves, acts, thinks, and feels.

Partnering with people-minded organizations, we use methods from behavioral science to understand
THE HUMAN in both the workplace and the marketplace.

Want to understand your people - from the inside out?

“Don’t become a mere recorder of behaviors, but try to penetrate the mystery of their origin.”

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