“Don't become a mere recorder of behaviors,
but try to penetrate the mystery of their origin.”
- Ivan Pavlov
My mission & vision
use science-backed tools
to help organizations transform
values and culture
rituals and routines
growth and talent
and see the ROI on sustainable behavioral change.
…because all business is behavioral.
A little about me
I am an applied scientist of human behavior and psychology.
I consult, practice, research, instruct, and write on topics related to the psychology of workplace performance.
I have a PhD in social psychology and neuroscience from the University of Toronto. As an adjunct faculty, I continue to teach and do research. My mission is threefold:
build bridges between the scientific community and different business stakeholders
solve difficult problems using behavioral science and advanced data analytics
understand the meaning behind how humans work, consume, and interact with one another